In this post, I’ll write the best on-page SEO techniques and optimization tips for your blog. After implementing these, your ranking will surely grow. You can also use these tricks for other sites.
A Blogger must know search engine optimization as he has to write not only for readers interest but also to attract search engines.
You may know what on-page SEO is. On-page SEO is all the optimization techniques that we apply while designing and developing a web page. Title optimization, meta description, use of keywords, heading tags, post/content optimization, image optimization and internal linking are some of the important on-page SEO factors.
Write High-Quality Content with Word Count and Well Format
Always try to write high-quality content with enough word count and well format so that search engines can easily crawl your content.
Write such content that relates to your site and what visitors want. You must be careful of writing with quality and well format so that visitor finds it easy to read and informative.
Each post should be enough long to put keywords and provide detailed information. So, try to write more than 250 words in a single post.
To increase visitors and search ranking, write daily or maintain regularity if it is not possible in daily.
Optimize Title Tag
Title optimization is one of the top on-page SEO factors. When you choose your website or blog title, be tactful to use the main keyword within it. If your website title has the main keyword, you will find it easy to optimize it as the website title tell about the website.
You may know Google displays 66 characters of a title in search results. So you should optimize your website title in such a way that you can show your important keywords and information in search results. A title tells about the main topic of a webpage. So, we should set the title tag in the following way.
For Homepage Title = Optimize Website/Blog title along with a very short description with your main keywords. See a well-optimized homepage title.
For Post Pages and Static Pages = Optimize Post or Page title along with your Website/Blog title. See a well-optimized post page and static page title.
Check these posts for title tag optimization techniques.
- How to Change the Title Tag of Blogger for Better SEO
- Correct ways to write your page title
You should use the main keyword in the domain name. When you create any page or write any post, keep your page/post URL short and clean. Use the keyword that mainly describes the page or post. See the following examples,
Post optimization is the main on-page SEO factor. We do much search engine optimization while writing content or post. Using keywords, header tags and internal linking are some of the content optimization techniques.
You may read how to write SEO Friendly Content
Meta description is used to make search result. It is displayed in the snippet below the title in the search result. So add a short meta description about your post within 150 characters. Give a suitable description for the home page meta description. You should add an attractive meta description for each post and page.
These days, using meta keywords is outdated. Google is not counting meta keywords anymore but meta description has still important for search ranking.
Use rich keywords of your content in the post title, post URL, meta description, heading tags and several times throughout your entire post body. The main keyword of your post should be used 3 times every 200 words (1.5% of total word count). You can also use other related closely related keywords in the content.
The following post will help you.
- How to Use Keywords in Blog Posts
Heading briefly describes your post or content. We use heading1 (h1) for the main topic, heading2 (h2) for the sub-topic, and heading3 (h3) for more details under heading2. Thus, we can use up to heading6 (h6) according to our needs.
- How to Use Heading Tags in a Website
You must link related older posts with suitable keywords. In this post, I’ve linked two posts with two keywords at the beginning. You can use other related website’s links that you own. It helps your visitors know more detailed information and increases page views of your site. As a result, your website bounce rate will decrease very fast.
- How to Link Text and Images within Blog Post
Image optimization is also one of the important on-page factors. The search engines can not read any image until you add a name for it by adding an ‘alt’ tag to optimize images for better SEO results.
Add Image File Name
Here you will optimize images before uploading them. Use keyword as the file name of the image or write what your image describes.
As a result search engines easily find the image when one searches for the keyword. See the below example,
Bad file name: image002.jpg
Optimized file name: on-page-seo
- How to Host/ Upload Images to Blogger Free and Resize Quickly
Add Alt and Title Tag
Add alt and title tags to images of your blog for image optimization. Thus you can get more traffic from image search and search ranking will increase. Use keyword of the post as alt and title tag. Be sure these should not be more than 3/4 words.
- How to Add Alt and Title tags to images of Blogger
The factors above discussed are the main and top on-page SEO factors though there are some other factors too. Please share your views in the comment and do not hesitate to ask any question.