Following things matter a lot in SEO. Of course, not all case are alike. Sometimes, it depends on competition, popularity etc. Read the following matters carefully.
Whatever you write, first plan your main topic before writing post. Research your topic for latest information and how you should write or present information. Be sure, reader can find the main topic at the beginning of post.
10 Tips to Write SEO Friendly Blog Posts
1. Think before you write
Before starting to write, think carefully of the questions: What do you want to tell your readers? Which question do you want to answer? What is the purpose of your blog post and at last what do you want your readers do after reading your article.
2. Research Keywords
At this step, you are to research keywords for your article. You have to find out which keywords readers actually search for. Select a main keyword which has many searches but low competition. For this you can check
3. Use a Single Keyword
It is wise to use only a single keyword for a single post. You should have a main keyword and 2/3 related keywords for optimizing your post. The main keyword must have a good search. Always plan your keyword giving time in research. Find a low competitive and good searched keywords. I think long keywords are easy to get ranking. You may read how to use keywords in blog post.
Read: How to Use Keywords in Post or Content.
4. Short and Clear Title
Title is the main part of a post. Visitors first read the title. If he is finds the topic what he is searching, he may proceed to read the full post. So make the title catchy to readers eyes. For this, you title should be as much as short, clear and easy to understand. Keep your title within 66 characters as Google does not display more than 66 characters.
Bad Title: Collection of Smartphones That Has Been Released in This year.
Optimized Title: The Best Smartphones of 2013
5. Catchy Meta Description
You know meta description is another important thing which is displayed in search result page below the title. Search Engine mainly uses the title and meta description to find and show a content to visitors. So, be sure you meta description can attract visitors and search bots. Use main keyword in description and try to describe the main topic in 160 characters.
6. Use Synonyms, Bold and Italic Text
Don’t use the same words too much. Sometimes, many puts keywords again and again as he they think it can help to gain the first place on SERP. Don’t you think it loses the beauty of your content. So rely on synonyms not using the same word again and again. But also remember your keyword density should be 2% or 3% of total texts in the page.
Keep important words, Phrases and Lines bold or Italic. But remember bold and italic texts help readers. Everything you do must be visitors friendly.
7. Use Proper Heading Tags
Use heading tags to describe your post in categories. Suppose, You are writing a post about Galaxy Note 3. The title is H1. Now you can categorize its features in Display, Network, Battery etc. These categories should be H2.
You may read Proper Use of Heading Tags
8. Use Keyword Based Internal Links
You can use links with keywords to related older posts in your site or other related sites (nofollow). Google put importance in links or anchor texts. Not only that, it also increases your page view and thus decrease bounce rate.
9. Add Image Alt and Title Tag
Search Engine can not read images until you add a ‘alt’ tag to image. Google can only read text. So name your image what it is about. Then Search Engine can recognize the image. It is better to use the main keyword as alt and title tag.
Read how to add alt and title tag to image.
10. Fresh and Clean
Always try to keep your post well described. Try to divide the post in category, make some paragraphs. Long paragraph breaks readers attention. So, keep the information in such way that visitors find easy to understand and read with attention.
Above described are very important in writing a SEO optimized post or content. It means, overnight you cannot get the top ranking in search engine result page. It needs time, patience and excellence. Remember you are writing to satisfy visitors not only search engines. Put importance on visitor’s need and write post following the above steps, it is sure you can better than others. Keep visiting for newer posts. I expect your valuable comments. Thank you.